The agency’s first success was Managing Director Ray McRobbie’s appointment as the official administrator for European Artists at the after party event of the opening of Donbass Arena on 29 August 2009 in Donetsk. The opening drew a huge crowd due to a performance by international star Beyonce. The European Artists participating in the event were Arash from Sweden, Boney M from the UK, CC Catch from Germany, Ottawan from the Netherlands and Pupo from Italy.